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Product Development & Innovation | CPG/FMCG
I help brands
create products people choose
and buy again
From consumer insight to shelf-ready products
15+ years in consumer products (CPG/FMCG) · based in Winnipeg, Canada
US$65.8M in net demand sales · ~54 products a year · ~500 SKUs · 12 markets (Belcorp)
4 hair-care brands exported to 60+ countries (Starbrands)
I start from what consumers actually need, and turn it into products they choose and buy again.
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